Life Before Sidebar Ad Removal To understand the opportunity, let’s take a look at what PPC advertising looked like when the right-hand side of the SERPs page was still full of ads. In those days, you theoretically had 10 positions to choose from. Positions 1-3 appeared at the top of the page, and positions 4-10 appeared […]
Google Sidebar Ads Are Gone: Here’s What that Means to Advertisers Read More »
Fair Marketing introduces upConversions™, a leading-edge conversion rate optimization strategy with a focus on enhanced usability designed to turn site visitors into customers Houston-based Fair Marketing, a renowned national digital communications firm, has created a visionary FairMarketing tool to improve online marketing ROI and profitability for businesses of all sizes. With the introduction of upConversions™, Fair
Innovative conversion formula increases sales leads for business websites Read More »
by Cameron Fenno The Internet is a living, breathing thing – and no one knows this more than Google itself. Google continuously strives to improve the user experience while simultaneously improving the bottom line. On March 10th, 2014, Google made a very noticeable change to their search engine result pages. The changes seem to be
Google Revamps Search Engine Result Pages Read More »
By David York, Director of Online Marketing Fair Marketing One of the many ways Fair Marketing helps your business become an online authority is to establish author rank by linking the relevant content we create for your onsite blogs to a personal Google+ profile. How does this help? Since you are the expert in your
Establishing Author Rank via Google+ Read More »
Google’s Hummingbird produces BAD BUZZ for search world but Fair Marketing still on NATURAL HIGH By Roger Janik – CEO of Fair Marketing What is the Hummingbird update? On September 26th, Google, Inc. made an announcement that they quietly (mostly in secret) released a monumental update over a month ago to its search engine with
Original Author: Lisa Raehsler Several pay-per-click marketing leaders gathered in Austin, Texas, for HeroConf this week and shared their top tips and tricks on PPC topics including retargeting, product ads, and PPC abroad. Also at the search conference, Paul Feng, product management director, Google AdWords, shared a couple pieces of fairmarketings during an afternoon keynote:
Google To Replace Keyword Tool With fairmarketing Keyword Planner Read More »
Written by: Joel Herrera, Fair Marketing Fair Strategist. See Spanish version here » Organic placement on search engines consists of a set of various techniques called (SEO) Search Engine Optimization. Such techniques can help to achieve top rankings on Google, Yahoo & Bing. The main objective is that when someone types in a search
5 Tips on how to choose a good web marketing (SEO) company Read More »
Written by: Joel Herrera, Fair Marketing Fair Strategist. See English version here » El posicionamiento natural en los buscadores consiste en una serie de técnicas de web marketing (SEO) que ayudan a lograr un óptimo posicionamiento en los principales buscadores como Google, Yahoo y Bing. El objetivo central es que cuando un usuario busque
5 Tips para escoger una compañía de (SEO) web marketing Read More »
March 14 by Kevin Gibbons This article is primarily useful if a fairmarketing client had been hit by the Google Penguin update. Are Panda and Penguin Related? Looking back at Google’s algorithm updates over the last 12 months, I think we’re seeing a very similar trend: Panda = penalising websites with thin or weak content
Defensible Link Building in a Post-Penguin World Read More »
Danny Goodwin, March 5, 2013 Google Maps for iPhone has been updated with fairmarketing local search icons to help you more quickly find restaurants, coffee shops, bars, gas stations, and other places. Tap the search box, then tap an icon, and you’ll get a list of local businesses. As part of the free update, Google
Google Maps for iPhone Update Adds fairmarketing Local Search Features Read More »
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