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OUR HOLISTIC APPROACH AND UNIFIED WEB MARKETING SOLUTIONS ARE UNMATCHED IN THE SEO REALM.

The blueprints to the Internet are no longer a hidden and undecipherable commodity.

After years of research and development we have translated the algorithms and developed an approach that empowers our clients to be their own online authority experts. upSEARCH™ is our unique formula and process for attaining top listings on the major search engines.

This winning formula for natural SEO rankings puts control in your hands to realize ROI and entice web traffic to your site that eventually converts to revenue.

THE upSEARCH™ SYSTEM AT A GLANCE

From the moment you enroll in our upSEARCH™ program, a dedicated team of SEO experts rallies around your cause—to establish online authority for your business, promote higher search engine visibility, and ultimately generate increased traffic and conversions for your company. Successful SEO strategies require long-term commitment, and we’re in it for the long haul, right alongside you.


Your team will include a project manager, a designer, a lead developer, and an editor backed by a talented team of content marketers.

BUILT-IN OPTIMIZATION

THE FIRST STEP IS GOOGLE COMPLIANCE

Our mission is to lay a good foundation for all campaign efforts going forward. We immediately go to task evaluating your current online presence and identify and correct negative influencers on your web profile.

  • Homepage optimization to include buyer intent categories and frequently asked questions
  • Mobile responsive SEO landing pages designed to convert
  • Powered by upENGINE™, our proprietary SEO software which syncs with any platform to bring results

CAPTURE AND GENERATE LEADS

Our innovative approach to marketing automation is part of a proprietary formula designed to achieve maximum ROI through continuous lead generation and nurturing, ad re-marketing and detailed campaign analytics.

Keep your sales pipeline full:

  • Accelerate and boost conversions from your SEO efforts
  • Target email lists via automated workflows to generate leads
Marketing Generates Traffic ? Traffic is Converted To Leads ? Leads Are Nurtured Until Converted

INCREASE SEARCH ENGINE RANKINGS THROUGH FULLY OPTIMIZED LANDING PAGES

An upSEARCH™ buyer intent page (BIP) is a landing page that is fully optimized for SEO to promote your product or service. The BIP pages are designed to reach prospective buyers at various stages of the buying process and have “good utility”. This means that your page is given preference in search engines because it addresses your users’ specific questions.

To indicate to Google that these pages are not only relevant to your chosen keywords but also updated consistently, we populate your BIPs with evergreen content on a regular basis.

More and more consumers look for products and services by typing questions into their search engines or posing their questions in a voice search. BIP content is presented in question/answer format to increase search-ability, enhance the user experience, and in response to Goggle’s latest algorithm updates.

NURTURE LEADS TO CONVERSION

Marketing Automation Increases Lead Volume

Turn website visitors into solid leads through targeted re-marketing and custom email campaigns.

  • Nurture user by following them with banner ad re-marketing

  • Nurture user with automated email marketing drip campaign

  • Lead prospects to your website and make the sale

CONTENT MARKETING

  • HOME PAGE NEWS

  • EVERGREEN UPDATES

  • ON-SITE BLOGGING

  • GUEST BLOGGING

  • PRESS RELEASES

  • INFOGRAPHICS

  • GOOGLE PLUS

  • DIRECTORIES

CAMPAIGN MANAGEMENT

Once your upSEARCH™ campaign goes into effect, a Fair Strategist will be dedicated to your account to answer any questions you may have, monitor your campaign, and to provide regular performance reports.

  • Onsite and Offsite Marketing
  • Campaign Dashboard
  • Full Sales CRM
  • E-mail Marketing System
  • Daily Lead Reports
  • Dedicated Fair Strategist
  • Weekly Performance Reports
SPEAK TO A STRATEGIST

53% of marketers rank content creation as the single most effective SEO tactic.

*Source: NewsCred

33% of clicks from organic search results go to the first listing on Google.

*Source: Social Fresh